Privacy Policy

Maytronics Australia Privacy Policy

Effective Date: 21 August 2018.

1. Preamble

This Privacy Policy explains the collection, use, processing, transferring and disclosure of personal information by Maytronics Australia Pty Ltd (“MA” or “Maytronics”), a Australian water technologies company.

This Privacy Policy is incorporated into and made part of Maytronics Australia Master Terms of Use (“Master Terms”) located at Terms.

Unless otherwise noted on a particular website or service hosted by Maytronics Australia, this Privacy Policy applies to your use of all websites that Maytronics Australia operates. These include but are not limited to,,,,, together with all other subdomains thereof, (collectively, the “Websites”). This Privacy Policy also applies to all products, information, and services provided through the Websites, including without limitation the license chooser, legal tools, the Login Services (defined below), (together with the Websites, the “Services”).

Please note that Maytronics Australia does not operate the website at

By accessing or using any of the Services, you are accepting and agreeing to the practices described in this Privacy Policy.

2. Our Principles

Maytronics Australia has designed this policy to be consistent with the following principles :

  • Privacy policies should be human readable and easy to find.
  • Data collection, storage, and processing should be simplified as much as possible to enhance security, ensure consistency, and make the practices easy for users to understand.
  • Data practices should always meet the reasonable expectations of users.

3. Personal Information MA Collects and How it is Used

As used in this policy, “personal information” means information that would allow someone to identify you, including your name, email address, IP address, or other information from which someone could deduce your identity.

MA collects and uses personal information in the following ways:

Website and Fundraising Analytics: When you visit our Websites and use our Services, MA collects some information about your activities through tools such as Google Analytics. The type of information that we collect focuses on general information such as country or city where you are located, pages visited, time spent on pages, heat-map of visitors’ activity on the site, information about the browser you are using, etc. MA collects and uses this information pursuant to our legitimate interest in enhancing the security and utility of our Services. The information we gather and process is used in the aggregate to spot trends without deliberately identifying individuals, except in cases where you engage in a transaction with Maytronics Australia by donating money, purchasing producst, or seeking services in our network. In those cases, MA retains certain information about your visit to the Services pursuant to its legitimate interest in understanding its market of buyers for financial purposes, and this information is stored in connection with other personal information you provide to MA.

Note that you can learn about Google’s practices in connection with its analytics services and how to opt out of it by downloading the Google Analytics opt-out browser add-on, available at If you would like to opt out of MA’s analytics, please contact [email protected] with your request.

Information from Cookies: We and our service providers (for example, Google Analytics as described above) may collect information using cookies or similar technologies for the purposes described above and below. Cookies are pieces of information that are stored by your browser on the hard drive or memory of your computer or other Internet access device. Cookies may enable us to personalise your experience on the Services, maintain a persistent session, passively collect demographic information about your computer, and monitor advertisements and other activities. The Websites may use different kinds of cookies and other types of local storage (such as browser-based or plugin-based local storage).

Log-In Services: When you register to obtain a user account on any of the Services (any such person, a “Registered User”), including but not limited to the services available at, you will be asked to provide personal information to create your account and establish a password and profile. MA collects and uses this personal information pursuant to its legitimate interest in establishing and maintaining your account providing you with the features we provide Registered Users. We may use your email address to contact you regarding changes to this policy or other applicable policies. The name or nickname you provide in connection with your account may be used to attribute you in connection with any content you submit to any Service. In addition, whenever you use a MA Login Service to log into a Website or use the Services, our servers keep a plain text log of the Websites you visit and when you visit them.

Emails and Newsletters: When you sign up to receive updates from Maytronics Australia or otherwise subscribe to one of our mailing lists, you will be asked to provide some personal information. MA collects and uses this personal information pursuant to its legitimate interest in providing news and updates to, and collaborating with, its users and distribution network.

Email Analytics: When you receive communications from MA after signing up for any MA newsletter, campaign updates, or other ongoing email communications from MA, we use analytics to track whether you open the mail, click on the links, and otherwise interact with what we send. You may opt out of this tracking by choosing to get plain-text emails from MA. MA collects and uses this personal information pursuant to its legitimate interest in understanding the interests of its market of users and distribution network in order to provide more relevant news and updates.

Financials: When you donate money to Maytronics Australia, purchase products not limited to, or pay for attendance at an event or participation in the MA Elite program, you will be asked to provide personal information, including payment information. MA collects and uses this personal information pursuant to its legitimate interest in profiting to ensure the growth and sustainability of our business and, where applicable, to provide you with the products, services, or information you purchased.

4. Retention of Personal Information

The majority of the personal information collected and used as explained in Section 3 above is aggregated and stored in a central database provided by a third party service provider. MA aggregates this data pursuant to its legitimate interest in having information stored in a single location to minimize complexity, increase consistency in internal practices, better understand its market of users and distribution network, and enhance the security of the data.

MA erases the web browser logs described above on a regular, rolling basis.

5. Access to Your Personal Information

You are generally entitled to access personal information that Maytronics Australia holds and to have inaccurate data corrected or removed to the extent MA still maintains it. In certain circumstances, you also may have the right to object for legitimate reasons to the processing or transfer of personal information. If you wish to exercise any of these rights, please write to [email protected] explaining your request.

6. Disclosure of Your Personal Information

MA does not disclose personal information to third parties except as specified elsewhere in this policy and in the following instances:

  1. Maytronics Australia may share personal information with our contractors and service providers in order to undertake the activities described in Section 3.
  2. We may disclose your personal information to third parties in a good faith belief that such disclosure is reasonably necessary to (a) take action regarding suspected illegal activities; (b) enforce or apply our Master Terms and this Privacy Policy; (c) enforce our Charter, including the Code of Conduct and policies contained and incorporated therein, or (d) comply with legal process, such as a search warrant, subpoena, statute, or court order.

7. Security of Your Personal Information

Maytronics Australia has implemented reasonable physical, technical, and organizational security measures for personal information that Maytronics Australia processes against accidental or unlawful destruction, or accidental loss, alteration, unauthorized disclosure or access, in compliance with applicable law. However, no website can fully eliminate security risks. Third parties may circumvent our security measures to unlawfully intercept or access transmissions or private communications. If any data breach occurs, we will post a reasonably prominent notice to the Websites and comply with all other applicable data privacy requirements including, when required, personal notice to you if you have provided and we have maintained an email address for you.

The MA Login Services account systems have security risks in addition to those described above. Among other things, they are vulnerable to DNS attacks, and using any MA Login Service may increase the risk of phishing.

9. Third Party Service Providers

Maytronics Australia uses many third party service providers in connection with the Services, including website hosting services, database management, credit card processing, and many more. Some of these service providers may place session cookies on your computer, and they may collect and store your personal information on our behalf in accordance with the data practices and purposes explained above in Section 3.

10. Third Party Sites

The Services may provide links to a wide variety of third party websites. You should consult the respective privacy policies of these third-party websites. This Privacy Policy does not apply to, and we cannot control the activities of, such other websites.

11. Transferring Data to Other Countries

If you are accessing or using the Services in regions with laws governing data collection, processing, transfer and use, please note that when we use and share your data as specified in this policy, we may transfer your information to recipients in countries other than the country in which the information was originally collected. Those countries may not have the same data protection laws as the country in which you initially provided the information.

The Services are currently hosted in the United States and Australia, which means your personal information may be located on servers in the United States and/or Australia. The majority of contractors that Maytronics Australia is using as of the effective date of this Privacy Policy are located in the United States and in Australia, but this may change from time to time.

Data transferred from the European Union to the United States or outside the European Union will be made on the grounds of a certification to the E.U./U.S. Privacy Shield regime and/or a data transfer agreement based on the Standard Contractual Clauses approved of by the European Commission respectively, consistent with applicable data privacy requirements.

12. Changes to this Privacy Policy

We may occasionally update this Privacy Policy. When we do, we will provide you with notice of such update through (at a minimum) a reasonably prominent notice on the Websites and Services, and will revise the Effective Date below. We encourage you to periodically review this Privacy Policy to stay informed about how we are protecting, using, processing and transferring the personal information we collect.

Effective Date: 21 August 2018.